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With print advertising, direct mailings, lists or yellow pages the cost of acquiring fifty leads (the number of leads necessary to close 10 loans based on a 20% close ratio) can easily run in the thousands of dollars per month. (It’s been our experience that through the use of these old models, one closed loan can cost as much as $1000.) Now consider that you purchase 50 leads from GlengarryLeads.net. At as low as $29.95 per lead the 50 leads would cost $1,497.50. At a close rate of 20% each loan you close would only cost $150. Since the profit on a sub-prime loan can range from 2% to 10% of the loan value we’ll take a 4% profit on a $100,000.00 loan as the average. That’s $40,000.00! That’s a huge return on your investment. Forget about conventional marketing!
Our mortgage leads contain comprehensive “real time” client
information. What does this mean? |
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